ABOUT INFLUENCER NIOMI SMART

Brand Identity and Squarespace Web Design for Influencer Niomi Smart

Niomi Smart is a wellness entrepreneur and content creator. With over a million followers on YouTube and Instagram, she’s had had amazing opportunities to travel around the world, and to work with incredible brands.

I created minimal and luxury-inspired brand identity crafted for wellness and lifestyle influencer Niomi Smart. With an earthy sage and charcoal palette, refined typography, and a clean website design, this project captures her grounded yet elevated aesthetic; while also balancing spirituality, lifestyle, and modern elegance.

Brand Vibe

LUXURY
FEMININE
ORGANIC